4 Reasons Young People Should Become Entrepreneurs

https://www.mjfgroup.biz/4 Reasons Young People Should Become Entrepreneurs

4 Reasons Young People Should Become Entrepreneurs

Unemployment got you down? Just graduated with student loans, but can’t find the right job? Well, you’ll be happy to know that there are more new business startups in the United States-South Africa and in the World – than ever before. And, you can create your own job by starting a business, on a budget, doing what you love and what you’re good at — i.e., your passion and expertise.


Here are 4 reasons why you should start your own business as a young entrepreneur:


1) You’re not a good employee and don’t like working for anyone else then read on.

2) It’s easier than ever to become an entrepreneur, and technology has a lot to do with it. You’re a tech-savvy millennial, and Internet and mobile technologies make it easier to connect and identify with people based on shared values and ideals. At the same time, as technology has connected us, people have become very comfortable with online shopping through sites like Amazon, eBay, and PayPal, which have become very popular.

3) You’re thinking about leaving your day job to pursue your passion full-time. As a young, aspiring entrepreneur, focus on how that passion is going to help other people. How is what you love to do useful to others? It’s not just about innovation and disruption, but think about how you can serve people and really bring them value that makes their lives better.

4 Reasons Young People Should Become Entrepreneurs.

4) You know how to use social media marketing to reach lots of people quickly. Go ahead and put your idea out there as quickly as possible. Define your product or service, the customers it’s intended for, a way to process payment, and the price. Then, go viral.

All entrepreneurs wonder if their companies will succeed, but you don’t really know until you try. So, do it while you’re young and have little or nothing to lose.

If you need any further information on getting a standard business plan for R500 as a template contact me.

Contact form

Visit our Sister Site Gloria’s Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics


Visit our Sister Site Gloria’s Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics

We encourage you to visit the site as they are offering fantastic discounts on all sorts of products which include:

Gloria’s Cottage Craft Trading is owned by Gloria A Freestone, She began Cottage Craft some 14 years ago. She studied Herbalism for 5 years and was last year awarded a South African Bush Doctors Certificate allowing her to make up her herbal products.

She has decided to widen her scope of trading, outside of just her own manufactured Herbal remedies, to earn extra retirement revenue, unfortunately the RA’s did not perform as planned.

In any event she also makes Home Crafts and is an avid Hobbyist. Her latest Hobby is painting river stones into delightful Ladybugs, Owls and Mushrooms.

She was recently asked to make a “Fairy House” from a Stump which turned out excellently as she has a lot of artistic talent.

Visit our Sister Site Gloria’s Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics


Just a little about Us – Gloria’s Cottage Craft Trading –  and our Herbs

Welcome to Gloria’s Cottage Craft Trading. 

We have been trading since 2010.   I started out very small and obtained my herbs from an Organic Herb Farmer in the Britz, South Africa area.    I originally just made up herb tea packs, but soon realized that my customers were starting to ask for herbal remedies.

The site includes:

Watches, Jewellery, Men and Woman’s Fashion, Gifts, Toys, Mobile phones, Laptops, Tablets and  host of other product

https://www.mjfgroup.biz/isit our Sister Site Gloria's Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics







Visit our Sister Site Gloria’s Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics

I have been helping start-ups for years so decided I would start simply with my wife’s business and go step by step to get this into the Public Domain.

This is being started with no capital but using the skills we have both developed over the years including my getting a Wordpres training from Shawn Fouche and an Advanced Digital Marketing Diploma from Shaw Academy. The diploma is NVQ4 rated and accepted in the Eu as a Degree course.

So whilst I normally work with struggling, already existing businesses medium to large,  I can apply a certain amount of time to pro-bono work with good start-up ideas. So send me a mail with your idea and if this sounds worthwhile – to me. I am the sole judge as I am giving a certain number of hours, Pro-Bono. As a Senior IDC Expert, it is expected of me , in any event.. So lets talk. I do warn you though – Not everyone will be chosen.

Visit our Sister Site Gloria’s Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics

So let me start telling You about IDC. But before we do I must tell you that I am not employed by IDC neither do I profess to be a complete GURU at their needs and do the very best for my Clients. In the past 5 years, I have raised over R800 million for SME’s.

IDC Overview

It is no use looking for funding at IDC  unless a couple of hard coded rules are followed and these are:

Minimum requirements

  1. Security; the form and nature of which will relate to your specific circumstances;
  2. Compliance with international environmental standards;
  3. Shareholders/owners are expected to make some financial contribution:- The contribution of historically disadvantaged people under special circumstances may be lowered, in which case the corporation will be prepared to extend finance in excess of the owner’s contribution.
  4. The project/business must exhibit economic merit in terms of profitability and sustainability;
  5. We do not refinance fixed assets, since our aim is to expand the industrial base; and
  6. We also focus on broad-based and expansionary black economic empowerment and black industrialists.

https://www.mjfgroup.biz/isit our Sister Site Gloria's Cottage Craft Trading Special Offers Gifts, Watches Jewellry, Electronics


Expansions by existing businesses

  • Latest audited and actual financials (signed by the finance director, MD or CEO). VIP!!
  • Your updated business plan focusing on the proposed project/expansion.
  • A detailed description of the nature of expansion, its related costs and revenues.

IDC Overview

A comprehensive business plan.  VIP

Small, medium and start-up businesses

  • A comprehensive business plan. VIP

To go on and detail all the sectors and product types is onerous and for a reader slightly boring so I suggest you have two ways to deal with anything about the above that may interest you.

Expansions by existing businesses

  • Latest audited and actual financials (signed by the finance director, MD or CEO). VIP!!
  • Your updated business plan focusing on the proposed project/expansion.
  • A detailed description of the nature of expansion, its related costs and revenues.

IDC Overview

A comprehensive business plan.  VIP

Small, medium and start-up businesses

  • A comprehensive business plan. VIP

To go on and detail all the sectors and product types is onerous and for a reader slightly boring so I suggest you have two ways to deal with anything about the above that may interest you.

Contact me.

[contact-form][contact-field label=”Name” type=”name” required=”true” /][contact-field label=”Email” type=”email” required=”true” /][contact-field label=”Website” type=”url” /][contact-field label=”Message” type=”textarea” /][/contact-form]



The story from a highly frustrated UK start up Entrepreneur


The story from a highly frustrated UK start up Entrepreneur has been dictated to me by one person and told to me by others , who have similar stories.

Here is a summary of what I have discovered; May I also suggest you read a well written article by Brad Nosser, below.

Are we doing enough to support small business growth?

I posted an article into my Blog “Interco Development and Training/BASS Business Skills Charity site” called “Are we doing enough to support small business growth? in the UK (My addition)

This a well written and thought out article written by Brad Rosser, Non-Executive Chairman, Xref, who does not believe the UK Government has a well-orchestrated plan for ongoing small business support.

Personal comment.

I support the article but……

I still do not believe the report gets to the Nub of the real issue and that is for small start-ups to find actual funding both Grants and Secured and Government-backed loan funding is a nightmare.

My story that follows is from a story of a fairly astute businessman with his startup experience. I didn’t just accept it I went through his documentation and it was all confirmed.

I can now say in addition to my International experience I also have the UK as well.

The story from a highly frustrated UK start-up Entrepreneur

Having started many small businesses in South Africa and Australia and more recently helped someone on a Pro Bono basis in the UK, I can genuinely say the UK is impossible.

Please understand I agree with Brad. BUT, I believe for every 1 entrepreneur who makes it through a terrible journey, 100’s give up and or run unsustainable business until they fail.

What I have heard from a multitude of sources

Burgeoning Red tape, no real grants for working capital, some yes as long as it complies with local council rules, state funding rules retention, due diligence more paperwork and on and on.

The Journey of someone who experienced a Hull trip to hell and back

Phase 1 EOI

The journey starts by first having to complete an EOI (Expression of Interest) for the uninitiated – so far so good, and same in South Africa and Australia.  However from reading through is submitted document it was apparent thaf right from the start the average Entrepreneur does not have the economics degree and accounting wherewithal to deal with even the EOI successfully. No matter how astute.

I have a little experience in this as I have helped over 500 in 14 years of my Business.

If the applicant gets through the EOI process the approval allows you to Phase 2.

Phase 2.

Phase 2 is a more detailed regurgitation of Phase 1 with more specific outcomes. Unless you have conducted a complete marketing survey, and I assure you Your marketing must be boilerproof or you will be accused of wishful forecasting, you will not be approved. So beware and ensure that you have enough money to get a reasonably strong marketing study to confirm, as far as you can, your outcomes.

Ok, my correspondent was fortunate enough to have some cash, and managed to get funds for a small market research study someone, and had a friend who was an accountant to help him pass Phase two.

And Yet  More Red Tape

Phase Three

Now You get to the fun part if you are an economist with statistical analysis skills.

Phase 3 is called an OBC (Overall Business Case). Mostly regurgitated from Phase 1 and Phase 2,  but specifically, the document expects the entrepreneur to provide economic statistics showing “evidence of impacts on the community, area, target market,”

Not for the faint-hearted and any startup that does not have the money to go and pay at lest 1000 Pounds to get through this will definitely fail.

Phase 4..0

IF Phase 3 is approved, without too many back and forth’s, and the startup entrepreneur hasn’t gone insane he gets to the almost last hurdle. The CBC. (The Complete Business Case), which must comply with the  London Green Book “Appraisal and evaluation in central government.  HM Treasury guidance for public sector bodies on how to appraise proposals before committing funds to a policy, program or project.”

I’ve checked this out and it is the final threshing floor used as a standard to finally unsettle the stoutest of hearts.

Economic statistics,  economic value add, rules and regulations that would now scare off a bank of accountants and only if you have a PhD in Economics, (fortunately one of my Doctorate studies) would you have a chance to get through to the legal contract stage. AND, oh Yes, according to ESIF, ERDF training, if the Grant originates in any form from those two sources the auspicious startup would have to keep all the Project data for auditing between 13 and 20 years.

The story from a highly frustrated UK start up Entrepreneur

Due Diligence at all stages

Due diligence and auditing of all your application takes place from Phase 2 onwards.

Legal Contracts

If you pass this and get a legal contract that the grant has been approved, you still have a last nail in the coffin.


You must not spend any of the money you haven’t got until you reach the stage that you have to buy the items needed and then claim back.  You don’t get the Grant in advance.

This is how the British Government is helping startups and SME’s.

Wow! And we wonder why it is failing.

Grant Funding Experts

What I have found is a host of GRANT Funding “expert“s all charging to do what is supposed to be free business support or so I read all over the place on the Government websites, and claiming t find you the perfect grant source. Well most of the persons spoken to say a rather rude Anglo Axon Expression..

The Government advertises over 650 Grants, at last count on the Grants. Gov.uk site.

Medals provided to all who succeed. And, yes there have been many but NOT ENOUGH.

So helping startups in the UK with real grants for small entrepreneurs is a journey through hell.

Unless you have enough money to do what you want you will get nothing but hoards of people sending you emails and promises of grant funding and loans galore.

Try it and all you get to do is to fill our reams of papers for business plans – my grist – economic and marketing forecasts which funders ultimately dispute unless you have an actual order or a Grant organization has actually given you a grant, which in that case you wouldn’t need the loan, and then to be asked can you provide 100% matching personal funds.

Brick wall after brick wall.

Absolutely pathetic. – to such an extent I am not going to be helping anyone else – Pro-Bono or not. I will unfortunately have to leave them to the thousands of grant consultants out there.

I’m going back to South Africa after visiting my brother who has lived in Hull for 15 year. The experiences of listening to UK business both small and medium have left me with a bitter taste in my mouth for what I perceive to be a government disgrace in a very poor and disjointed and very fragmented approach to helping small business startup.

It’s probably why that whilst I was born in Aylesbury I have really been battling to come “home.”

The story from a highly frustrated UK start-up Entrepreneur

Some Statistics 

  • The number of UK business births continued to increase from 383,000 to 414,000 between 2015 and 2016, a birth rate of 14.6% compared with a rate of 14.3% in 2015.
  • The number of UK business deaths also increased from 283,000 to 328,000 between 2015 and 2016, a death rate of 11.6% compared with a rate of 10.5% in 2015.
  • London was the region with the highest birth rate at 17.5% and the highest death rate at 14%.
  • In broad industry terms, business administration and support services had the highest business birth rate at 23.1% and finance and insurance had the highest death rate at 17%.

Source:  UK office For National Statistic Released December 2017.  

I have been coming back to the UK every year for thirty years to see if the time is ripe to return home.  But finally, now I have seen the decline of a once Great Nation to what it is today. In an ever declining downward curve. Wages for 10 years have hardly moved and yet costs, especially food costs, have grown massively.

Median growth rate of gross nominal weekly earnings in different sectors
UK, 2002 to 2016      
Source: Annual Survey of Hours and Earnings, Office for National Statistics   

I know I do the shopping when I come to the UK. It has become every expensive to visit here and has gotten worse and worse to visit. In addition to our Rand exchange rates that have fluctuated from R20 to £1; Now  at R17.16 to £1, making it cheaper to buy Pounds, you still get far less “bang for Your Pound.

I wouldn’t like to call the UK a smashed economy as it is still supposedly a Financial Powerhouse. BUT, it is seriously flawed still mired in the 2008 world ebacle, whist Communist China has become a veritable Tiger.  As South African’s know, you cannot sustain anything with a 1 to 2% growth rate.


Brexit, I believe, is the and now Trump rattling the trade Tariff chains, is UK’s last death knell, in my, the Labour Government’s and Conservative Rebel’s opinion.

You have lost World War 3.

South Africa has come up with far more attractive schemes which actually do support small startups. I have worked with IDC (Industrial Development Corporation , wholly owned by the Department of Trade and Industry) for years and have been a Senior IDC Support Expert, appointed by the Minister of Trade and Industry for all that time. Applications are online with a standard business plan template and necessary statutory requirements to satisfy FICA.

I have seen and given real support, not just talk. Yes, the money that is granted and loaned also takes about 6 months, but you get it with standardized applications to a single source and a single contact;  it is almost painless. The IDC help you through every step of the way, and when you get your grant or loan, you also get free access to nearly R 500,000/£30,000 of business support. IDC can also arrange to pay directly to the provider of the service needed as long as you get three quotes and the item is in the approved business plan.

I have successfully applied for R800 million in the last few years mentioned.

Loans under R 5 million/£265,000 are dealt with by SEFA (Small Enterprise Funding Agency – a wholly owned IDC subsidiary).  Again a standard application online with statutory requirements, like IDC and a check to ensure you are not a money laundering operation. I have had the good fortune of getting someone a loan in 5 weeks.


Should you wish to contact me regarding the post, please use the form below.

On a more positive note. I will be back in South Africa ready to do business in May 2018.

If you wish to find out what I charge to do the necessary application for an IDC or SEFA Loan including the standard business plan, then use the form, you may be pleasantly surprised

Remember if your application is approved you get free business support after that.

[contact-form][contact-field label=”Name” type=”name” required=”true” /][contact-field label=”Email” type=”email” required=”true” /][contact-field label=”Website” type=”url” /][contact-field label=”Message” type=”textarea” /][/contact-form]



About us


We have provided a Complete Company Profile 2018 on our About us page which we trust will influence you to contact us to discuss your Business needs.


The MJF GROUP provides Business Advisory Services and Support to the CEO, under the banner of the MJF Group (Business Support to the CEO).

The members of Our Group solve problems which CEO’s are experiencing across a range of demanding and complex disciplines and industry sectors.

We bring a unique, cross-disciplinary approach to clients’ challenges, ensuring the right balance of ability and real-world experience, this includes; strategy, marketing, sales, business planning, accounting services and funding applications, health information management, organisational ability, executive talent development and performance and digital strategy.

About us.


Who We are.

Company Expansion

South Africa.

A Sole proprietary business was started by Dr M J Freestone in 2004. It included a JV with an accounting service business called Riverstone Accounting Payroll and Statutory Services (RAPSS). By end 2016 RAPSS services were brought under the banner of The MJF Group.


In 2014 the sole proprietor, which by now was a Group of companies, added to its list of professional services by opening an Australian Branch, incorporating Executive Recruitment and Leadership profiling,

This broadened our services to include Information Management to the Health Sector by amalgamating with DataProComms (Pty) Ltd Australia, run by Dr D Freestone Doctor of Philosophy (Public Health).

United Kingdom

We created a UK Company; Interco Development & Training Limited.  This company provides soft skill training for micro to small businesses in Hull and offers them access to a funding portal run in conjunction with Sterling Capital Limited. Interco also offers Business Support to companies needing to grow and develop their businesses.

We have also opened BASS Business and Soft Skills Limited (By Guarantee), a Charity created to train under 25’s to get a broader perspective of business skills needed to get into the business world.

The adoption of Australia and the United Kingdom into the MJF Group brings together 85 years of senior executive knowledge and experience in the Freestone family with 38 years joint management consulting experience across three continents.

This enables us to offer clients a complete suite of consulting and advisory services into key industry and services sectors such as:

  • finance,
  • manufacturing,
  • engineering
  • textiles specifically under manufacturing
  • mining,
  • telecommunications,
  • construction,
  • distribution,
  • health,
  • hospitality

About us

Companies in Group

  • Dr Michael John Freestone trading as MJF GROUP ™.(SA)
  • Interco Development & Training Limited (UK)
  • South African Mining and Exploration Company (SAMEC) ™)
  • Business and Advisory Soft Skills cc t/a as BASS ™ (SA)
  • DataproComms (Pty) Ltd Melbourne Australia (Pty) ™ Ltd (AU)
  • BASS Business and Soft Skill Limited ™ (By Guarantee) A Charity to train under 25’s (UK)

Legal Entity

The company is incorporated in South Africa as a Sole Proprietor, In Australia as a (Pty) Ltd; In the UK as Limited Companies.

What Methods Do We Use?

Business Support Program

Created as a Business Advisory Service, offering Strategy, Peformance Improvement, Marketing, Sales, Operational, Business Planning and Funding Applications support to the busy CEO, leaving him time and energy to focus on the key issues affecting their businesses today. We have doing this for the past 14 years.

Our Customer Value Proposition is:

We work with CEO’s to: Improve Productivity; Increase their profitable Sales by as much as 179%”

Proprietary Tools

Utilizing our proprietary tools assists us in understanding the condition of the Client’s business and the diagnostic approach used by us identifies what needs to be done to uncover hidden profits.

AQL Business Diagnostics ™ http://www.mjfgroup.biz/aboutus



https://www.mjfgroup.biz/7 Step Diagnostic for the CEO ©.


https://www.mjfgroup.biz/nichemarketCompetitor Analysis ©




https://www.mjfgroup.biz/newbusinessservicesDISC © Analysis Only for our registered Clients.


https://www.mjfgroup.biz/businessdiagnosticPrimary Business Health Check ©




https://www.mjfgroup.biz/chgemenagementandgrowth Performance Toolkit V2.©



https://www.mjfgroup.biz/growthpredictorindex/dna GE Matrix Chart (Modified) ©



https://www.mjfgroup.biz/aboutusProprietary Financial Analysis Charts and Spreadsheets.



https://www.mjfgroup.biz/aboutus Sales Forecasting 5 years ©.



Consulting Services

Our professional consulting services to CEO’s (Chief Executive Officers) in both Corporate Business and Health/Medical Services sectors has been tried and tested.

Marketing and Sales Plans

Whether we are working on mapping your new strategy, crafting your funding plan, growing sales by using our 133 Marketing and Sales tactics, or searching for your new executive, you can rely on us to get the job done thoroughly.

Full Accounting Services.

We provide full outsourced accounting services including:

  • Bookkepeing
  • Monthly Management Accounts
  • VAT
  • Payroll
  • Accounting Officer
  • Auditing.

Funding Applications

Our funding division makes application for Grants in the Production Incentive Program (PIP) designed for the Clothing, Textile, Leather and General Goods Sector (CTFL).

We successfully negotiate the various protocols in IDC, SEFA, NEF and DTI to get funds for companies who have a great product, Level 2 BBBEE, excellent staff, much innovation but no cash.

Dr MJ Freestone is a Senior IDC Expert and sources Plant and Equipment funding as well as Working Capital funding to ensure that cash flow is not a limiting factor.

The division works hand in hand with Business Support. It has been our experience that unless the client changes his business behaviour there is not enough funding in the world. So once a workable Business Plan has been completed, it will require change management, which is offered by Business Support.

About us

Training Division

Our Softskills division; Interco Training and Development UK/South Africa provides training solutions with courses designed to increase business and leadership knowledge.

The 97 practical courses that we offer can be held at your Company premises, making it very convenient and cost-effective.

Our normal courses, held in very upmarket premises in HULL, United Kingdom/Midrand South Africa are conducted weekly, 4 courses per month. They change the following month and depending on popularity may come back sooner than every 2 months.

The courses are monitored by an invigilator and score results are given to management a week after training, which enables the Company sending the trainee, a subjective evaluation of how they have done.

Interco has a Joint Venture with Sterling Capital to provide funding to SME’s through our Funding Lines suite of products.

Business Problems that we solve for the CEO’s include:

  • Falling profitability
  • Ineffective Strategy
  • Poor Inventory controls
  • Old fashioned Accounting systems
  • Not using Accounting systems correctly
  • Poor marketing and/or no marketing
  • Poor marketing tactics as no marketing strategy exists
  • Too much marketing causing space and order backups leading to low customer satisfaction
  • Extremely low customer satisfaction score
  • Disappearing sales
  • Productivity in tatters
  • Low On-Time In-full statistics.
  • No staff training
  • High employment changes
  • Over-employment adding to lack of productivity
  • Poor systems and procedures
  • Lack of control in the organisation causing chaos.
  • No Mechanisms to check and control the organisation.
  • No Tracking of Executives progress to planned objectives.
  • Poor Leadership
  • No Leadership profiling
  • No Executive training
  • Poor Executive recruitment using the DISC Tools.
  • Poor Management practices

Professional Services we offer the Health Service CEO’s

  • Conducting Quality Audits of Clinical Coding
  • Project Management of clinical and administrative information systems implementation
  • General Practice Accreditation Readiness.

Services for Education & Professional Development in the Health Care Sector – Ausralia run by Dr Darren Freestone

  • Professional development and staff training for;
    • Activity Based Funding
    • Clinical Coding readiness. ICD10
  • Education & Training;
    • People entering or re-entering the Clinical Coding profession.
    • Overseas organisations looking to set up Health Information Management systems

About us

Management Expertise.

Management expertise focuses on two specialities – strategic positioning to support and grow market share; development and implementation of working plans to meet strategic outcomes:

Boutique consulting services provided include;

  • Providing due diligence services and contract negotiations for the acquisition of:
    • mines
    • educational institutes
    • healthcare manufacturing facilities for major UK and South African based Industries.
  • Project to integrate multiple mining facilities into one plant, ensuring uninterrupted supply to the market.
  • Change management and the negotiation of a purchase of a South African owned Transport business to get mining product from the DRC to South Africa.
  • Project to transition a trading entity into a copper cable manufacturing entity with a world-class a new range of copper cable manufacturing plant in South Africa.
  • Engaged in working with a telecommunications provider in Tanzania for 2 years.
  • Engaged by a South African company to craft a business plan which had a complete design and construction to build electrical and telecommunications projects in East Africa.  The scope involved designing and costing the project to connect with the Middle East from Tanzania to South Africa.
  • Taking a low-cost mass distributor textile provider to becoming a multi-faceted high cost “Made to Order” Clothing and Uniforms Fashion House and provider of Premium Gifts to a Corporate Niche Market.
  • Crafting a Greenfied Business Plan for a Copper Cable Factory using the latest state of the art technology.

Membership and Affiliations

The MJF GROUP holds Membership with:

  • JCCI
  • VCCI
  • The Institute of Directors (IOD)
  • Institute for Independent Business (IIB);
  • The South Africa Institute of Tax Practitioners (SAIT),
  • Commissioner of Oaths
  • SARS Tax Practitioner.
  • Full Member of the HIMAA (Health Information Management Association of Australia). Certified Health Information Manager.

About us

Company Contact details

South Africa

South Africa.:  Potgieter Road Glen Austin AH Ext 1.1685.

Cell#: +278369423753.   Gloria A Wright Freestone.

Email: admin@mjfgroup.biz

Cell# +2783 4754192. Dr Michael J Freestone.

Email: info@mjfgroup.biz
Webpage: http://www.mjfgroup.biz /ABOUTUS 
Skype name: mfreestone5209

The United Kingdom.

Head Office.

K2 Bond Street.

44 Bond Street, Hull. HU13EN

Interco Development & Training Limited

Cell# +44 1482363903       Director Mr Brian Freestone

Webpage: http://www.interco.mjfgroup.biz

BASS Business and Soft Skills Training Limited (By Guarantee)

Cell +447729905578         Director  Dr Michael John Freestone.

Webpage (Under Construction) http://www.basshull.org)


By Introduction only as we maintain a very low profile while we are growing this business.

Should you require any of the services mentioned use the contact form below.

The Power of Vision.


The Power of Vision is what serves several purposes in an organisation. First and foremost, it captures the organisations future intent. In other words, it paints a picture of what the company intends to become, not what it is today.https://www.mjfgroup.biz/dailyquotes/howyoudefine the problem

This topic has been written about by Authors, Songwriters and Preachers so it is not new.

  1. The Power of Vision by Joel Barker – Star Thrower Distribution.
  2.   Myles Munroe: ‘The Power of Vision’
  3.   The Power Of A Vision – Jesus Culture,
  4. Power of a Vision | Leaders Living Life Fully – Eternal Leadership
  5. The Power of Vision | A Sermon | Pastor Taiwo Kayode — House On …

A Common red line through just the few I have highlighted here.

A vision should stand the test of time and perpetuate the enterprise over a long period of time. A vision can serve a multiple of purposes:

  1. A vision bonds. Companies are populated with individuals possessing a diversity of skills, languages, cultures and personalities. A vision can give people a common cause and direct their energies towards a unifying goal.
  2. A vision inspires. Although corporations measure their progress over time with numbers – growth, profits, or both- numbers do not generally inspire ordinary people to do extraordinary things. But, a more noble vision and strategy can inspire beyond one’s expectations.
  3. A vision is an anchor. When times are difficult, a vision gives an organisation an anchor that will steady the ship and hold everyone together until the storm passes.
  4. A vision is a potent competitive tool. Having a sense of what one wants to become when grown up gives the organisation an enormous competitive edge and advantage over those that as my daughter says ‘haven’t got a clue’.

The Power of Vision.

Required attributes of a successful vision.

A vision

  1. Will mobilise a large population of people who might not have any other attachment to the organisation than that it is their job and source of income,
  2. Must have certain attributes in order to get ordinary people to do extraordinary things.
  3. A power of a vision must be clear. The vision cannot be ambiguous. Most people in an organisation do not want to be leaders – they simply want to be good followers. As such, what they want to know from their leaders is: “Where are you taking me so I can decide whether I want to follow you there?” As a result, the leader must design a clear vision that can quickly and clearly be understood by all employees.
  4. A power of a vision must be compelling. A goal of becoming a Billion-Rand company will not motivate ordinary people to do extraordinary things. Numbers are usually not compelling enough to mobilize large groups of people to want to achieve beyond their capabilities. In order to motivate people to overachieve, the vision must ‘compel’ people to want to overachieve voluntarily. Thus the reason for Steve Jobs attracting John Scully to join Apple, even though he gave up a very lucrative job with Pepsi – not with promises of a large financial incentive, but rather with the “opportunity to change the world”. What foresight Steve Jobs exhibited in those days back in 1971. That is exactly what the PC industry, led partially by Jobs and Apple, has done.
  5. A power of a vision must be distinctive. Not many people want to work for an imitator, where every transaction the company engages in turns out to be based strictly on price. That is not a fun world! The best companies have a distinctive vision that does not attempt to imitate their competitors but sets them apart from these competitors. Like the super racehorse Secretariat, their notion of competition is not run side by side with their competitors but, rather lead the next best competitor by 31 lengths, pulling farther and farther ahead of each business cycle. As Samuel Johnson once said, “No man has achieved greatness by imitating another man.”
  6. A power of a vision must be consistent. A vision that is constantly being adjusted is usually not going to impress anyone, PARTICULARLY YOUR OWN TROOPS. Visions that are forever changing reflect the lack of forward thinking and will become the butt of everyone’s corporate joke – the proverbial “vision of the week.”

The Power of Vision.

http:///www.mjfgroup.biz/thepowerofavisionA personal perspective of what  constitutes a Vision and it’s elements. By Dr Michael J Freestone.

Next Blog My method in – Writing a Powerful Vision Statement.

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