IN THE NEWS

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IN THE NEWS SAY OF THE DAY “All life is an experiment. The more experiments you make the better.” – Ralph Waldo Emerson    5 Ways to Start a Business Part-Time While Holding a Day Job Full-Time. 5 Ways to Start a Business Part-Time While Holding a Day Job Full-TimeYou know you want to start a business, but you can’t shake those financial pressures – rent or a mortgage, a car payment and maybe you have kids. Even young people have responsibilities after all. But tack on the fact your business idea will surely take time to catch on, and starting up can seem even further out of reach. You are a perfect candidate to become a part-time entrepreneur. While not ideal for every young trep – jumping head first into the start-up pool can be a preferred route – getting the business up and running before letting go of a regular paycheck may be the best course. Here are six ways to make the transition into entrepreneurship a smooth one: 1. Find balance. Of course, this is what being a part-time entrepreneur is all about. Can you start up and maintain your commitment to your full-time responsibilities? If you get (more…)

Four Dangerous Traps Online Marketers Must Avoid

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by Mateusz Sobieraj  |  With Compliments of Marketing Profs and excellent source of professional Marketing Content. Join them today. – NO I am not an affiliate but a very happy 14 year user of their products as a Premium and Free Member. The abundance of new technologies and powerful opportunities in marketing can get overwhelming for a marketer. How in the world could you not feel lost in the jungle of solutions at your disposal? And if you use an agency, how can you know that it’s truly benefiting your company? Having conducted or supervised more than 900 digital campaigns, I’ve come across several dangerous traps that are initially hard to spot. This article will point out the four most common. 1. Don’t let the CTR deceive you  One of the most frequently used indicators of the effectiveness of online advertising is the clickthrough rate (CTR), the ratio of the number of clicks on an ad to the number of views. Imagine attractive advertising formats, beautiful graphics, and strong CTAs encouraging taking action. A customer clicks on the ad and lands on a website. But there’s a problem: The page is not consistent with the creative’s visual design, or the user is (more…)

Seven Tactics to Blow away Your Competitors

Seven Tactics to Blow away Your Competitors These seven tactics for beating your business competitors will help keep you ahead of the game in business   I you require any further information send me an email. Dr Michael J Freestone. [contact-form-7 404 "Not Found"]   Share this:FacebookLinkedInTwitterGoogleSkypeLike this:Like Loading... (more…)