Say of the Day

Welcome to our next Say of the Day.


“Most people spend more time and energy going around problems than in trying to solve them.” – Henry Ford

Talking about solving problems.

I have found in my operations management experience that the proper use of the balanced scorecard is essential to really keep track and understand what IS Your Business.


Balanced Scorecard

The development of a balanced scorecard has been made extremely complicated and it need not be. When I went on the Kaplan and Norton Balanced Scorecard Course I was dumbfounded to find that we had to read 5 books and go through over 900 pages of A4 lecture notes. I passed with a very good mark, and Kaplan and Norton signed my books.

Since passing I struggled to use the process they taught me as it drove my Customers insane; to the extent that I summarized the whole course and wrote my own Balance Scorecard training course,. This broken down inot two courses;  a two-day course for the advanced module and a one day course for the introduction. And you leave with a complete knowledge and having completed a balanced scorecard on my excel template I created.

Say of the Day

By the way, a very well priced Balanced Scorecard software package is sold by BSC and you get full training with videos and tutorials which is critical.

Over the past several decades, organizations have come to realize that success cannot only be measured in dollars and cents. Intangible assets (like a company’s reputation, the knowledge base created by their employees, and training initiatives) can make up a huge portion of a company’s wealth.

It only makes sense, then, that we need a new tool, other than financial statements  or operational productivity reports, to help us measure this expanded definition of success. Enter the balanced scorecard! This tool and its related components will help your organization identify, document, plan, and execute a balanced strategic mission. It will also help your organization evaluate and revise its strategic execution.

Say of the Day

Expert Paul Niven describes the balanced scorecard as, “a carefully selected set of quantifiable measures derived from an organization’s strategy.” (Balanced Scorecard: Step-by-Step, 2006)

The tool can be used to communicate, measure, and execute a strategic management plan. That’s a pretty big task, so there are a few documents that support the balanced scorecard:

  • A statement outlining the organization’s vision, mission, and strategy.
  • A strategy map, which outlines the objectives required to execute the strategy as well as the links between them.
  • A tactical action plan, which breaks down the objectives into initiatives and projects.

The scorecard is then created and used to create and implement the tactical action plan. It typically focuses on four perspectives of the business:

  • Finance
  • Customers
  • Internal processes
  • Employee learning and growth

Say of the Day

The balanced scorecard is not a fad or a quick fix. It requires a significant investment in time and resources. In most organizations, it takes one to three years to complete the design and implementation process. Then, resources must be invested to monitor, report, and communicate results, and to evaluate and update the scorecard.

In 1990, Robert Kaplan (a professor at Harvard University) and David Norton (a Boston consultant) examined this need through a research project. They presented their results in the January-February 1992 edition of the Harvard Business Review, in an article called, “The Balanced Scorecard: Measures that Drive Performance.” Over the next several years, they published more articles in the Harvard Business Review, and companies started trying the strategy out. Kaplan and Norton’s first book, The Balanced Scorecard, was published in 1996.

Since then, half of all Fortune 1000 organizations have adopted the scorecard. As well, Kaplan and Norton (as well as others) have written many books refining the scorecard, evolving it into a strategic management system, and adapting it for various uses. The Harvard Business Review has even called it one of the most influential ideas of the 20th century!

Say of the Day.

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Daily Post

Daily Post article and a motivation post comes from 40 billion daily.

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“The most important thing is to enjoy your life – to be happy – it’s all that matters.” – Audrey Hepburn

More to our Daily Post

4 More Ways to Create a Brand That Customers Remember.


It takes only 3 to 5 seconds to form a first impression. If your business doesn’t capture attention at first glance, not only are you missing out on brand recognition but on sales too.

If you haven’t felt your brand is quite at the level you envisioned, use these tips to step it up. From messaging strategy to visual content creation, here are 4 ways to make sure you’re delivering consistent, on-brand content.

1. Build your brand message around your “why?”

People want to feel like their purchase matters. When they connect with a brand, they tend to connect more to a particular attribute or promise that made them feel good. Focus your brand communication around the “why.”

For instance, which sounds more purpose driven?

a) Our office chairs are sleek and comfortable

b) Your brand colors: Color is often a misunderstood brand tool that many dismiss. Color is actually quite powerful and helps captures people’s attention. Too many colors not only harm your brand recognition, but they can actually repel your audience. There is purchase power in color. In looking at the most recognizable brands out there, we know their colors: Coca-Cola is red, IBM is blue, McDonald’s is red and yellow, and 40Billion is green and orange.

c) Your brand voice: The tone in which you communicate – both verbally and written – needs to translate into each medium.

d) Create branded templates: Develop templates that will save you time and establish consistency.

b) Made from 100% recycled materials, our office chairs are great for the environment as well as your back.

Even if Option B is more expensive, customers are likely to choose their chair because that brand statement conveys that the chairs are quality while being environmentally conscious.

Remember it’s about helping people connect to your brand in ways that go beyond your product or service. Build that emotional connection and you will stand out from your competitors.

Our Daily Post highlights Brand Consistecy

2. Maintain brand consistency

Having a consistent aesthetic to your brand is essential to build recognition. Both your brand voice and visuals need to align. If your copy has a spunky, opinionated tone and your visuals have a soft vintage feel, you might be missing the mark. This process may be daunting, but it’s well worth it to leverage your brand growth. Brand consistency needs to be universal through your website, social media, advertising — every avenue your brand uses. The most important elements that help you communicate consistency are:

a) How many fonts you use: Keep your fonts to no more than three. Having too many will take away from your message. Make sure that what you use is legible, especially in smaller dimensions. You may choose to add more fonts to your collateral but only implement it for specific campaigns that require a slightly different aesthetic

3. Leverage video

Not all trends are worth following, unless it aligns with your brand and/or there is a major shift in the industry. Last year, brands saw more engagement through video than images. So, how can you tell your brand story without a lot of words? Use video.

The earlier you adopt video into your marketing strategy, the higher your chances are of getting traction.

4. Get creative with your content

Sharing your brand story can be tricky. But if you start to leverage your visual content in a way that builds curiosity, humor, or excitement, you could increase your exposure.

Ask a fill-in-the-blank question. This can help you get insight on what words resonate with your target audience, plus it can be very engaging.

Certain aspects of your brand connect with your audience more than others. Applying these steps will set your brand up for success.

Contact Us

Contact us should require a program of mentorship to get your branding to where it should be.
We have a special rate for June of R600 per hour (Normlly R1500) or we can supply a fixed amount that suits your budget.
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Thoughts of the Day

Thoughts of the day


Thoughts of the Day

An Offer from Anne Rolfe:

Mentoring Works – Mentoring News

6 Ways to Mentor Your Team for Productivity

Would your team answer “yes” to these questions? If not, start mentoring them so they do.

  1. We have a clear and compelling purpose. There is a reason to work together. We have a common goal, whether it is the solution to a particular problem, a challenge to be overcome or a contribution we make. Our mission inspires and appeals to our individual values.
  1. We know what success looks like. There are specific things that are measured to show how how we are tracking. Outcomes are defined and measured and we can see the results, daily, weekly or at least monthly.
  1. We know what’s expected of us. Each of us knows our role. We are clear about what to do and why it’s important. Procedures are important, but we understand it’s about the outcomes rather than the process, so we can take the initiative to solve a problem or get the result. Standards of performance are clear so we can see whether we are meeting them or not.
  1. We get individual guidance. Praise and recognition for a job well done as well as corrective feedback and coaching are provided. We know when we’re doing well and when we need to do better. We celebrate as a team when major milestones are reached. We review projects and look at what worked well, so we can repeat it; we discuss things that didn’t work well without blame or shame, so we can do better.
  1. We are taught what we need to know.We are “on-boarded” with initial training so we understand the products/services, policies and protocols of the organisation, as well as the expectations of behaviour and performance. We get regular training in knowledge and skills for our job. When things change, we are well prepared. We have formal training, on-the-job learning and sessions with internal and external specialists.
  1. Personal and Professional development is supported. We each have a personal development plan, discussed at least annually, that reflects our individual goals. Ongoing development is a priority. We can make a business case to go to conferences or relevant off-site courses. We bring such learning back to the team to share and find ways to implement it.

if your team-members can’t say yes to these questions, you urgently need to use mentoring to create this understanding in each person. Doing so will lead to an immediate increase in productivity.

If you want to know the process for mentoring your team, join me for our complimentary webinar tomorrow. Details and registration here.



“If everything seems under control, you’re just not going fast enough.” – Mario Andretti

Drone fever attacks South Africans

Drone fever attacks South Africans

By Lauren Kate Rawlins.  IT Web Digital and Innovative Editor. fever attacks South Africans

Remotely-piloted aircraft systems, or , have steadily increased in popularity in South Africa since regulation was passed in 2015.

While once considered an expensive hobbyist pursuit, the industrial applications for these flying machines are now being firmly established, with government also spotting the advantages of putting drones to work.

Drone fever attacks South Africans

Drones are categorised as aircraft worldwide and are therefore integrated into the existing manned aviation sector and civil airspace. Until July 2015, there were no laws in place in SA, which meant the flying of any unmanned aircraft was illegal.

New, stringent regulations were set up in response to the growing demand to regulate the sector so SA could take full advantage of the emerging technology. These rules covered where the drones can fly and how far away they are allowed to be from the operator.

All drone users need to follow these rules, yet only pilots using the drones for commercial use need to apply for a licence.

There are hefty fines for failure to abide by the rules, including a 10-year prison sentence or a fine of R50 000, or both.

However, this has not dampened people’s enthusiasm for the flying vehicles.

Rossouw says when comparing the market between enterprise and consumer-level drones, more than 90% of drone sales are to consumers.

Spencer Chen, MD of Rectron, one of the other DJI distributors in SA, says the company has seen a good response from buyers for drone products that Rectron started bringing in at the beginning of this year.

He says DJI products are currently aimed at hobbyists and consumers, but when he visited the DJI factory in Shenzhen, China, he saw DJI was also working on drones for industrial applications, such as farm irrigation.

He predicts the popularity of drones will continue to rise and we will see increasingly more business use cases.

Drone fever attacks South Africans

The pricing of drones in SA covers a wide range, from R1 800 to R65 000. The range of DJI drones currently available in SA, from NavWorld, includes:




DJI TelloR 1 799
DJI Mavic AirR13 999
DJI Mavic ProR20 099
DJI Phantom 4R30 099
DJI Inspire 2 X4S ComboR64 999

Out of sight

Meanwhile, Cape-based UAV Industries says it is the first firm in Africa to offer SACAA-accredited beyond visual line of sight (BVLOS) training for drone pilots.

With this training, drone operators will not have to actually see the drone to use it.

The applications for this type of usage include long-distance inspection of critical pipelines and powerlines, rapid response for emergencies, and high altitude assessment.

The 10-day course will be open to all drone pilots in possession of a valid remote pilot licence and will be offered at the UAV Industries Flight Schools in Cape Town and Johannesburg.

“UAV Industries has been working hand-in-hand with the SACAA for the last two years to get BVLOS endorsement standards and course contents finalised,” says Ken Venn, head of training at UAV Industries.

“With no African BVLOS precedent to follow, this has not been an easy process, but we are delighted that together we have successfully developed a blueprint for global BVLOS training and operations for the future.”

Current visual line of sight (VLOS) drone regulations limit operations to a radius of 500m of the drone operator and a maximum upward distance of 120m. An accredited BVLOS pilot with the correct equipment is able to undertake much longer distances and wider areas.

“BVLOS is a game-changer for the drone industry and brings about significant opportunity for expansion. It will make long-range missions and data-gathering operations more cost-effective, meaning companies that previously found VLOS limits uneconomical, can now revisit their aerial requirements and use BVLOS to improve efficiency,” says Venn.

Drone fever attacks South Africans

The industrial applications of drones have not escaped local government.

Gauteng infrastructure development MEC Jacob Mamabolo said this week that drones will be used to monitor progress at the province’s various sites of construction over the next three years.

He unveiled the province’s multibillion-rand project portfolio, which includes 340 projects valued at about R4.5 billion, with R1.7 billion being allocated for the 2018/19 financial year.

Lauren Kate Rawlins
ITWeb digital and innovation editor.

Lauren made the move to online journalism after a stint with broadsheets in Durban. She now writes about the different ways businesses are embracing digital transformation, how small start-ups are disrupting big industry, and how the machines are slowing taking over. She investigates the far flung corners of the web and interrogates the algorithms our social lives revolve around. She researches emerging technologies and puts into words how 21st century living, more and more, resembles a scene in a science fiction novel.